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Tag Archives: SEO

How Utilizing App Indexing Can Improve Your SEO Efforts

app indexing

Apps are becoming an increasingly crucial tool for marketers and by taking advantage of app indexing you can improve your SEO efforts. In the early days of the internet, search engines were just a tool to help users find more information on the web as its size – and the amount of data that it contained – was rapidly growing. …

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Keyword Research Methodology – A Quick Guide

keyword research

Anyone involved in SEO knows that keywords are the basis of all the methods involved and keyword research is so very important in the process. If you can’t predict which keywords consumers will be using on the internet, you might as well forget having a successful online presence.  However, knowing that keyword research is necessary, and knowing how to do …

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Off-Page or On-Page SEO: Which Should You Prioritize?

seo

When it comes to business technological advancements, search engine optimization is among the most invested in. However, there are two categories of it – on-page and off-page SEO, both vital for a success of an SEO campaign, yet somewhat different when it comes to the way you want to improve your search engine rankings. How Do Search Engine Algorithms Work? …

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Tools Of The Trade – 7 SEO Tools That Will Make Your Life Easier

seo tools

With countless applications and tools swarming the market every year, it can be difficult to choose the best ones for your SEO efforts. The choices do matter, and understanding this immense landscape is what can make or break your website. There are many new trends like mobile optimization that are on the roll, bringing forth new challenges. The goal of …

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4 Off-page SEO Strategies That Bring Results

Seo

Inventions and innovations hit the world of SEO on a daily basis, and keeping track of them is something a tough nut to crack. Still, staying on top of these trends and embracing the winds of change has no alternative for SEOs.  One cannot get a hold of each novelty out there, and sometimes must focus on those that spur …

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How Should Startups Go About Content Marketing in 2016?

startups

Many people claim that businesses that are only starting up are facing an uphill marketing battle. Indeed, these companies must overcome budgetary constraints and anonymity in the digital world. However, they can also enter the level playing field and utilize countless free or inexpensive channels to reach customers. Now, content marketing does take a hefty amount of planning and managing …

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Implications of Google’s Release of Their Search Guidelines

Photo by Erin Nekervis (https://www.flickr.com/photos/theeerin/145287882/)

Google’s been giving a lot away this year. First, they transformed into Alphabet and restructured their holdings to fall under one umbrella, secreting away their more risky and experimental ideas out of their search-engine-Youtube-powered-adsense wings. Then, they open sourced their Tensorflow AI algorithm. Everyone must be realizing that withholding wasn’t going to work in the long run, because shortly after …

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The Most Important Local SEO Decisions You Better Get Right

SEO

  Top Tactics To Improve Your Local Search Rank Google Local Settings Title Tags Which Directories to Use Getting Google +1’s and Reviews Location, Location, Location (NAP on page) Google Map Schema Markup When I started my business a while back, Google was still the search engine of choice, but utilizing PPC ads and some dated SEO tactics were en …

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Tips to Choosing the Best SEO Services Company

Search engine optimization can be tricky especially if you have no experience with it at all. This is why working with an SEO service company is highly recommended. Such a company is likely to have many years of experience in the industry, the right SEO tools and the right expertise amongst its staff. However, choosing the best SEO firm can …

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