Whether you are running a local business or an international enterprise, you need a fast, responsive and optimized online presence that can handle any traffic volume and provide your established and future customers with the best possible experience.
In the never-ending quest for customer satisfaction, better brand recognition and trust, as well as client retention, a fast, reliable and responsive website and online infrastructure play the leading role. Bearing this in mind, there is no safer, more reliable and cost-effective solution than using a dedicated server for your business. Here is what it’s all about.
1 – Unparalleled performance
Contrary to its cloud or shared server counterparts, a dedicated server provides you with unparalleled access to resources like storage, RAM, bandwidth and other perks, such as an unlimited number of personal emails, domains and many more.
The main benefit in terms of performance comes in the form of a variety of resources and independence. If you’re using a shared or cloud server, you are more or less presented with resources used by hundreds, even thousands of other websites, often leading to poor performance and frequent crash issues, resulting in customer distrust and discontent. The dedicated server takes care of all of that by placing you on an isolated platform with next-to-unlimited resources to keep your operations running smoothly.
2 – Your personal Fort Knox
If security and privacy is what you are looking for, then a dedicated server is the best way to go. The benefits over shared and even cloud-based servers are numerous with a chance of adding unique safety features and layers to your existing security measures. While cloud servers have been the standard for security for several years, the truth is that a third party security network is not a guarantee that your business is safe from data overlap or misuse.
With a dedicated server, however, you have complete security control along with 24/7 support in case something does go awry.
3 – Complete customization and control
Along with complete security control comes the benefit of customization and full access to various features that will let your website not only stand out from the rest, but will allow you to create an infrastructure like no other.
In contrast to other server options, dedicated servers allow you to install and optimize every detailed feature and scale the use of resources to your liking. You can enjoy unique programs, add-ons, and plug-ins, along with real-time resource, as well as metrics analysis and monitoring.
4 – IP independence
When based on a shared server, you are sharing not only valuable resources with other websites, but also the same internet protocol address. This is suboptimal for myriad of reasons, including poor performance due to other users and even worse search engine standing. If you want Google to rank your website above others, one of the best ways to ensure you get on its good side is to have a unique IP address. It will not only allow you to stand out but also avoid other websites hindering your performance.
In addition to a personal IP, you can increase your ranking by simplifying your website and creating unique backlinks specific to your niche – this will build authority, trust and will eliminate any noise that might entice the search engine to place you lower on the search list.
5 – The best cost-effective solution
Finally, a dedicated server will give you more bang for your buck as it is the most cost-effective solution available. One of the most important aspects of business management is making smart investments and minimizing expenses, and a dedicated server is definitely an investment into the future.
Shared servers are the cheapest solution, and their features and benefits are only a few, while a cloud-based server presents a better option. However, the differences in cost between a cloud and a dedicated server are negligible when you take into consideration the numerous benefits that a dedicated server has over the two. While shared and cloud servers present a compromise, a dedicated server guarantees success.
As you can see, dedicated servers are the way to go for aspiring businesses, as well as established companies. No matter the industry and no matter if you are running a local business or an online enterprise, you want to showcase your brand’s worth in the best possible light, delivering fast and reliable performance to your customers and clients, and ensuring a top spot in the competitive market.